Archive - The Dev Marketer

What I Got Right #4: I Actually (Learned to) Think From First Principles

Part of an ongoing series. Nine mistakes. Now what I got right.

Apr 13 • Gopi Krishna /The Dev Marketer

What I Got Right #3: I Stopped Looking for a Playbook

Part of an ongoing series. Nine mistakes. Now what I got right.

Apr 10 • Gopi Krishna /The Dev Marketer

What I Got Right #2: I Stayed a Full Person

Nine days of mistakes. Now what I got right. I never lost myself - I discovered and re-discovered myself over the years.

Apr 9 • Gopi Krishna /The Dev Marketer

What I Got Right: Be Dangerously Good at One Thing.

Nine days, nine mistakes. Now the other side.

Apr 8 • Gopi Krishna /The Dev Marketer

Mistake #9: I Forgot to Take Care of the Founder

This is the ninth post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Apr 3 • Gopi Krishna /The Dev Marketer

Mistake #8: I Planned for the Work. Not for the Reality Around the Work.

This is the eighth post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Apr 2 • Gopi Krishna /The Dev Marketer

Mistake #7: I Was Hiring. I Was Actually Collecting Believers.

This is the seventh post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Apr 1 • Gopi Krishna /The Dev Marketer

March 2026

Mistake #6: Keeping the Bus Waiting

This is the sixth post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Mar 31 • Gopi Krishna /The Dev Marketer

Mistake #5: The Three Monkeys Make a Terrible Co-Founding Team

This is the fifth post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Mar 30 • Gopi Krishna /The Dev Marketer

Mistake #4: Not Every Co-Founder Brings the Same Fire

This is the fourth post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Mar 29 • Gopi Krishna /The Dev Marketer

Mistake #3: I Was Writing for the Wrong Room

This is the third post in a series about the mistakes I made starting up, and what I’d tell myself if I could go back.

Mar 28 • Gopi Krishna /The Dev Marketer

Mistake #2: I Started Three Companies Before I Understood What One Actually Meant

This is the second post in a series about the mistakes I made starting up — and what I'd tell myself if I could go back.

Mar 27 • Gopi Krishna /The Dev Marketer

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